Including a banner in your email has been shown to be an effective strategy to attract more clients. The main purpose of deploying an email banner is to promote brand recognition, earnings, and lead generation.
Since people are more likely to pay close attention to anything with vibrant color, studies have demonstrated a 10 percent increase in click-through rates for such messages. With an email banner, there are no restrictions on design size or scope.
Typically, a company’s contact information and links to subscribe and cancel services are included in such a signature banner. In order to stand out from the hundreds of emails that the target audience receives daily, it is important to create an eye-catching email banner.
To identify the importance of an e-mail and find out its perfect size for an email template, read the details in our article below.
Particulars About An Email Banner
These headers have made life easy for various persistent email users by helping them skim through important emails. However, there are some best practices below for you to create a high-quality Email banner that can work on the target audience.
Minimalism Is Key
Less is more in this case; the less you fill it with, the better the end product will be. The more clustered it is, it will be hard to read. This will not deliver a straight message to the brand’s clients.
Clear CTA
More conversions may be expected from a location where a CTA is more obviously placed. It should be in clear, bold letters for the readers to understand.
Use High-Quality Photos
You should never send out an email with unclear or cropped photos, whether they are meant to promote a new product or have some other purpose.
Ideal Size For An Email Banner Size For An Email Template
It is recommended that the ideal email banners be between 600 and 700 pixels wide for computer viewing and between 320 and 385 pixels wide for mobile viewing. Remember that the ‘outside the fold’ area of your email (the part that shows without having to scroll) is somewhere in the range of 300-500px.
Take this into account when designing your email banner, which should be no higher than 1728px. The banner’s length, nevertheless, can change depending on the design. You can create your customized banners using Stripo’s email templates and ‘Orientation’ feature or use their pre-made template through this page. They offer effective and interactive banners for various categories of 1300+ templates along with attractive subject lines and modern designs.
Conclusion
There is a strong record of marketing through email. Email marketing is still very successful despite its association with schemes and spam. The email banner is the first step. If you succeed, your company’s revenue can increase.
With Stripo’s pre-made email banners and email templates, even those with no prior design knowledge may quickly get started. It costs nothing to sign up and begin. Hopefully, this review helped you in choosing this service for your benefit.